Our Marketing Manager, Fiona Syme, shares her experience of our recent collectionHQ Forums in London and Manchester.
“After months of preparation, it was great to see the first events from our UK Forum series come together.
We kicked off in London. As a Glaswegian, I like to think of myself as a ‘city girl’ – but was somewhat unprepared for the morning rush in London! Thankfully our venue was just minutes from the tube station, so we made our way through crowds to the stunning BMA House.
At the venue it was all hands on deck as we set up our equipment for the day alongside our partners: Better World Books, Nielsen, Askews & Holts and Bibliotheca.
Then it was time for our customers to arrive.
Following a presentation from Ian, our Director of International Business Development, and our Chairperson, Julie Clement (all the way from Swansea Libraries!), everyone broke out into groups to discuss all things collectionHQ – and some general tips and tricks. It was a proud moment for all of the team to see so many customers take time out from their busy days to hear what’s new with collectionHQ and discuss some hot library topics with us.
Our next stop? Manchester. Again I was back on the road with the team thinking ‘I could get used to this kind of travel!’
Manchester Central, our venue, did not only used to be the city’s Central Railway Station, but has also hosted some pretty prestigious events. And the collectionHQ Manchester Forum was about to be one of them.
collectionHQ’s Project Manager, Steve, and Test Manager, Graham, did a great job of welcoming our delegates and partners.
Then it was over to Ian and Account Manager, Jamie to open the Forum.
In the breakout sessions, I hosted a discussion on ‘Marketing in Public Libraries’. I was astounded by the unique and innovative marketing techniques our customers are using to promote their collections despite fewer resources and (often) non-existent marketing budgets – collectionHQ customers, check out Community to find out what they are doing!
Thanks to everyone who took part in our Forums. I had a blast and I hope you did too!
For information on our next UK Forum – in our hometown, Glasgow – and the rest of the world, click here.”